Enrich and Launch Products to Optimizely. Smarter. Faster. At Scale.
Optimizely empowers businesses to deliver personalized digital experiences. While it optimizes storefronts, companies need a way to keep product data accurate, complete, and consistent.
Bluemeteor’s Product Content Cloud (PIM/PXM), natively connected with Optimizely, provides that foundation. By centralizing product data from ERPs, suppliers, and internal systems, Bluemeteor enriches and standardizes product information before sending it directly into Optimizely.
Bluemeteor Product Content Cloud with native Optimizely integration
AI-Powered PIM and DAM
Create, manage and optimize product information, including all digital and media assets from one place for a single source of product content.
AI-Powered Content Optimization
Leverage AI to classify, map, and enrich product attributes. Every listing in Optimizely is complete, structured, and optimized for discoverability.
Turbocharge Onboarding with AI
Automate onboarding, classification, and enrichment, ensuring product content is ready for Optimizely without manual cleanup. Stop chasing files and reformatting spreadsheets.
Global & Local Distribution
Centralize multilingual product data and use locale mapping to keep information accurate across different regions and languages. Perfect for retailers running multiple Optimizely stores worldwide.
Multi-Channel & B2B Catalog Syndication
Push enriched data into Optimizely and other channels like B2B portals and marketplaces directly. Maintain consistency across all customer touchpoints.
Fast Setup, Affordable Deployment
The Optimizely integration is native to Bluemeteor. It is quick to configure, easy to manage, and built for scale without heavy technical investment.
Ready to Scale with Confidence?
How Does It Work?
CONNECT
Aggregate product data in Bluemeteor from ERPs, suppliers, and internal systems.
ENRICH
Use AI to classify, map, and enhance product attributes and content.
SYNC
Push enriched data into Optimizely storefronts, with descriptions, categories, attributes, and media.
GROW
Scale product catalogs across multiple stores while ensuring consistent customer experiences.
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Frequently Asked Questions (FAQs)
How does Bluemeteor integrate with Optimizely?
Bluemeteor’s Product Content Cloud uses connectors and APIs that populate Optimizely catalogs and content slots with validated product data and assets.
What is Optimizely?
Optimizely is a leading Digital Experience Platform (DXP) with content management, personalization and commerce capabilities.
Which is better: Managing product data in ERP vs. PIM?
ERPs manage transactions, pricing, and inventory efficiently. PIM systems specialize in enriching, standardizing, and distributing product data. For full operational efficiency, using both together is ideal – PIM for data quality, ERP for operations.
Can Bluemeteor handle images, spec sheets, & large digital libraries?
Yes, Bluemeteor Product Content Cloud links assets to SKUs and synchronizes asset pointers or metadata into ERP catalog modules.
Is Bluemeteor only for Optimizely?
While Bluemeteor integrates seamlessly with Optimizely, it also connects with other ERPs, eCommerce platforms, and supplier systems to streamline your entire data ecosystem.
